Underwood Signs On With Olay.

The article offers information about women country musician of the U.S. who signed a deal to appear in an advertisement campaign for Olay, a Procter & Gamble-owned brand. It states that the new product is meant to target a younger women who is not ready to use anti-ageing products. Chris Heirt, marketing director for Olay states that Underwood was chosen to be the face of Olay as it matched the principles of Olay. Underwood revealed that she has been using Olay products for almost a decade.