Back to Search Start Over

The Creative Destruction of Decision Research.

Authors :
Loewenstein, George
Source :
Journal of Consumer Research; Dec2001, Vol. 28 Issue 3, p499-505, 7p
Publication Year :
2001

Abstract

The most recent wave of decision research goes beyond the usual critiques of linear probability weighting, exponential discounting, and other specialized assumptions, and challenges some of the most basic assumptions of the decision-making paradigm itself. In response to these challenges, decision researchers have proposed alternative accounts of behavior, some of which bear little resemblance to decision making as it is commonly conceived. I provide an overview of some of the challenges confronting the decision-making paradigm, and I present the broad outline of what I see as an emerging alternative perspective. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
00935301
Volume :
28
Issue :
3
Database :
Complementary Index
Journal :
Journal of Consumer Research
Publication Type :
Academic Journal
Accession number :
5728638
Full Text :
https://doi.org/10.1086/323738