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Europe 1992: Update for Business Planners.

Authors :
Goette, Eckart E.
Source :
Journal of Business Strategy; Mar/Apr90, Vol. 11 Issue 2, p10, 4p
Publication Year :
1990

Abstract

Offers insights for United States firms planning to operate in a unified post-1992 Europe. Greater chances of small- and medium-size companies to benefit in Europe; Strategic options for evaluation; Important issues for U.S. businesses; Strategic planning factors.

Details

Language :
English
ISSN :
02756668
Volume :
11
Issue :
2
Database :
Complementary Index
Journal :
Journal of Business Strategy
Publication Type :
Academic Journal
Accession number :
5716292
Full Text :
https://doi.org/10.1108/eb039355