In Detail, Profits Look Worse.

The article reports on the disturbing details found in the company-by-company earnings picture in the U.S. despite a generally good corporate earnings in the first half of 1954. It says that 35 big and medium-sized companies could not preserve their net profits despite the help of tax savings. According to a survey conducted by the National City Bank in New York, only 52 percent of the companies earned more in the first half of 1954 compared to the previous year. The cause of the earnings improvement of General Motors (GM) is also discussed.