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Goodrich Makes Up Its Mind.

Source :
BusinessWeek; 5/16/1953, Issue 1237, p140-146, 5p
Publication Year :
1953

Abstract

The article discusses the move of B. F. Goodrich Co. to launch its Safetyliner tubeless tire to the entire market in Texas. Safetyliner, which was the second tubeless passenger tire marketed by Goodrich, was first launched in the test market in Houston. The company is aiming the tubeless tire towards the mass market and is determined to maintain its lead in the tubeless market.

Subjects

Subjects :
PRODUCT launches
AUTOMOBILE tires

Details

Language :
English
ISSN :
00077135
Issue :
1237
Database :
Complementary Index
Journal :
BusinessWeek
Publication Type :
Periodical
Accession number :
56688830