Back to Search
Start Over
Takes Over the Helm at P&G.
- Source :
- BusinessWeek; 9/28/1957, Issue 1465, p173-178, 4p
- Publication Year :
- 1957
-
Abstract
- The article focuses on the organizational changes at Procter & Gamble (P&G) with Howard J. Morgens taking over the presidency after former president Neil H. McElroy accepted the post of U.S. Defense Secretary. It explains how Morgens' marketing experience will help the company succeed over rival firm Unilever. It adds that Morgens will be responsible of the big domestic soap products business and the food products division. He will also be in charge of toilet goods and paper products.
- Subjects :
- SOAP industry
PAPER industry
Subjects
Details
- Language :
- English
- ISSN :
- 00077135
- Issue :
- 1465
- Database :
- Complementary Index
- Journal :
- BusinessWeek
- Publication Type :
- Periodical
- Accession number :
- 56583732