In Marketing.

This section offers marketing news briefs in the U.S. in 1958. Simmons Co. launched two lines of upholstered furniture which include Simbolic, designed by Raymond Loewy Associates and Simcrest, its medium-priced line. May Department Stores Co. of Saint Louis, Missouri bought the Cohen Bros. store in Jacksonville, Florida. E. I. du Pont de Nemours & Co. decided to reduce prices of Dacron and Orlon textile yarns to meet the anticipated strict competition from Narene yarn of North American Rayon Corp. and Kodel yarn from Tennessee Eastman.