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Wholesaler of the Year.

Authors :
Fuhrman, Elizabeth
Source :
Beverage Industry; Sep2010, Vol. 101 Issue 9, p30-35, 6p, 3 Color Photographs
Publication Year :
2010

Abstract

The article presents a company profile for Ben E. Keith Co. in Fort Worth, Texas. It states that the company started selling products from Anheuser-Busch Cos. Inc. in 1933 and became a beer distributor of 120 brands in 2008, the market of the company heavily focuses on the Latino and African American consumers. It also mentions that the company is a member of the social media marketing platform www.GreatBrewers.com.

Details

Language :
English
ISSN :
01486187
Volume :
101
Issue :
9
Database :
Complementary Index
Journal :
Beverage Industry
Publication Type :
Periodical
Accession number :
54312033