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The Impacts of Supermarket Procurement on Farming Communities in India: Evidence from Rural Karnataka.

Authors :
Pritchard, Bill
Gracy, C. P.
Godwin, Michelle
Source :
Development Policy Review; Jul2010, Vol. 28 Issue 4, p435-456, 22p, 1 Diagram, 5 Charts, 1 Map
Publication Year :
2010

Abstract

The rapid expansion of supermarket retailing, with its impact on farmer communities, represents a contentious part of India's recent economic development. This article reports on three districts of Karnataka, where a survey of 78 farmers supplying fruits and vegetables to Reliance Fresh, a leading supermarket chain, reveals low levels of vertical co-ordination, a lack of written contracts, and highly competitive environments, with the quality parameters used by supermarkets specifying only a limited set of conditions. These findings suggest that supermarket-led restructuring in India has not yet reached a stable institutional situation. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
09506764
Volume :
28
Issue :
4
Database :
Complementary Index
Journal :
Development Policy Review
Publication Type :
Academic Journal
Accession number :
51126517
Full Text :
https://doi.org/10.1111/j.1467-7679.2010.00491.x