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Stir Well and Study.

Authors :
Gordon, Guy G.
Feldman, Lawrence P.
Source :
Journal of Marketing; Jul1969, Vol. 33 Issue 3, p107-107, 2/3p
Publication Year :
1969

Abstract

The article reviews the book "Attitude Research on the Rocks," edited by Lee Adler and Irving Crespi.

Subjects

Subjects :
ATTITUDE (Psychology)
NONFICTION

Details

Language :
English
ISSN :
00222429
Volume :
33
Issue :
3
Database :
Complementary Index
Journal :
Journal of Marketing
Publication Type :
Review
Accession number :
4999539