Competitiveness, diversification and the international higher education cash flow: the EU's higher education discourse amidst the challenges of globalisation.

This paper focuses on the EU discourse on Higher Education and analyses this discourse within the context of globalisation. Importance is attached to the issues of lifelong learning, competitiveness, diversification, entrepreneurship, access, knowledge society, modernisation, quality assurance, innovation and creativity, governance and business-HE partnerships. The paper also provides a critical analysis of this discourse focusing on certain issues involved in policy borrowing and transfer, the corporatisation of HE, international competition with the USA and Asia and the implications of all these aspects of the dominant EU HE policy discourse for HE and the public sphere. The paper seeks to tease out the tension that exists in the discourse between neo-liberal tenets and the idea of a Social Europe. References throughout the paper will be made to the situation concerning HE in a variety of contexts in Europe. [ABSTRACT FROM AUTHOR]