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Ferragamo Heads Home.

Authors :
Evans, Matthew W.
Source :
WWD: Women's Wear Daily; 8/21/2009, Vol. 198 Issue 39, p7-1NULL, 1p, 1 Black and White Photograph
Publication Year :
2009

Abstract

The article reports that Salvatore Ferragamo Italia SpA is planning to enter the fragrance business in the U.S. with the launch of a new fragrance line, the Tuscan Soul Lifestyle Home Collection in September 2009. It is a part of an old collection Tuscan Soul eau de toilette which generated more than 300,000 dollars in retail sales. Alison Civale, sales and marketing manager for Ferragamo Parfums USA, says that they are trying to build a new customer base for this lifestyle collection.

Details

Language :
English
ISSN :
01495380
Volume :
198
Issue :
39
Database :
Complementary Index
Journal :
WWD: Women's Wear Daily
Publication Type :
Periodical
Accession number :
43978607