A Long-term Community-wide Intervention to Reduce Alcohol-related Traffic Injuries: Salinas, California.

Authors :: Roeper, Peter J.
Voas, Robert B.
Padilla-Sanchez, Linda
Esteban, Ruth
Source :: Drugs: Education, Prevention & Policy; Feb2000, Vol. 7 Issue 1, 4 Charts, 2 Graphs
Publication Year :: 2000
Abstract: Focuses on the intervention program of the community in Salinas, California in reducing alcohol-related traffic injuries from November 1993 to December 1996. Increase of sobriety checkpoints enforced by the police; Interventions addressing the marketing of alcoholic beverages to minors; Use of comparison community in evaluating the program.

Subjects :: DRINKING & traffic accidents
PUBLIC health
ROADSIDE sobriety tests
ALCOHOLIC beverages
MARKETING

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