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Organic advertising.
- Source :
- Marketing Magazine; 10/09/2000, Vol. 105 Issue 40, p9, 1/2p, 1 Color Photograph
- Publication Year :
- 2000
-
Abstract
- Opinion. Examines the impact of advertising on the media ecosystem in Canada. Definition of ecological footprint (EF); Effect of EF on actual consumer benefits; Factors affecting brand name products advertising; Enumeration of companies concentrating on manufacturing and inventory innovations.
- Subjects :
- ADVERTISING
MASS media
CONSUMERS
Subjects
Details
- Language :
- English
- ISSN :
- 11964650
- Volume :
- 105
- Issue :
- 40
- Database :
- Complementary Index
- Journal :
- Marketing Magazine
- Publication Type :
- Periodical
- Accession number :
- 3894918