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Letters to the Editor.

Authors :
Livingston, W. Putnam
Dunkley, John C.
Schultz, Gregory V.
Neville, Haig G.
Hines Jr., Harold H.
Allen, Brandt
Becker, E. M.
Paterson, I.
White, Wilford L.
Small, Sherwood T.
Sturdivant, Frederick D.
Source :
Harvard Business Review; May/Jun69, Vol. 47 Issue 3, p38-174, 11p
Publication Year :
1969

Abstract

The article presents several letters to the editor in response to articles in previous issues including "Can You Standardize Multinational Marketing?," by Robert D. Buzzell in the November-December 1968 issue, "Materials Management as a Profit Center," by Dean S. Ammer in the January-February 1969 issue, and "Danger Ahead! Safeguard Your Computer," by Brandt Allen in the November-December 1968 issue.

Details

Language :
English
ISSN :
00178012
Volume :
47
Issue :
3
Database :
Complementary Index
Journal :
Harvard Business Review
Publication Type :
Periodical
Accession number :
3866730