Cite
Alternative panel models to evaluate the store brand market share: Evidence from the Spanish market.
MLA
Rubio, Natalia, and María Jesús Yague. “Alternative Panel Models to Evaluate the Store Brand Market Share: Evidence from the Spanish Market.” European Journal of Marketing, vol. 43, no. 1/2, Jan. 2009, pp. 110–38. EBSCOhost, https://doi.org/10.1108/03090560910923265.
APA
Rubio, N., & Yague, M. J. (2009). Alternative panel models to evaluate the store brand market share: Evidence from the Spanish market. European Journal of Marketing, 43(1/2), 110–138. https://doi.org/10.1108/03090560910923265
Chicago
Rubio, Natalia, and María Jesús Yague. 2009. “Alternative Panel Models to Evaluate the Store Brand Market Share: Evidence from the Spanish Market.” European Journal of Marketing 43 (1/2): 110–38. doi:10.1108/03090560910923265.