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THE BASE-OF-THE-PYRAMID PERSPECTIVE: A NEW APPROACH TO POVERTY ALLEVIATION.
- Source :
- Academy of Management Annual Meeting Proceedings; 2008, Vol. 2008 Issue 1, p1-6, 6p
- Publication Year :
- 2008
-
Abstract
- While interest in the base of the pyramid (BoP) is growing, exploration of the unique poverty alleviation implications of a BoP perspective has lagged. The purpose of this paper is to put forth a set of principles that distinguish the BoP perspective from other poverty alleviation approaches. [ABSTRACT FROM AUTHOR]
Details
- Language :
- English
- ISSN :
- 21516561
- Volume :
- 2008
- Issue :
- 1
- Database :
- Complementary Index
- Journal :
- Academy of Management Annual Meeting Proceedings
- Publication Type :
- Conference
- Accession number :
- 33716520
- Full Text :
- https://doi.org/10.5465/AMBPP.2008.33716520