Stater Sees 'Almost No Impact' From Tesco's First Stores.

The article reports on the competition faced by the supermarkets of Stater Bros. Holdings from Tesco-owned Fresh & Easy located in San Bernardino, California. Stater has felt minimal impact from its new competitor, according to Jack Brown, Stater's chairman and chief executive officer. Brown described a competitive environment where players are fighting to keep a pricing edge amid considerable product cost inflation. Stater, he said, was under particular pressure as it endeavored to maintain price leadership in its markets.