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Logo logic.

Authors :
Johanek, John
Source :
Folio: The Magazine for Magazine Management; 2/1/2000, Vol. 29 Issue 2, p23, 2p, 2 Cartoon or Caricatures
Publication Year :
2000

Abstract

Presents guidelines for designing a magazine logo. Magazine's logo as a reflection of the publication's identity and image; Font selection; Color; Size and placement; Points to remember when redesigning an old logo; Qualities of an enduring logo; Importance of simplicity, consistency and originality.

Details

Language :
English
ISSN :
00464333
Volume :
29
Issue :
2
Database :
Complementary Index
Journal :
Folio: The Magazine for Magazine Management
Publication Type :
Periodical
Accession number :
2740404