Cite
16. MARKETING OF SPECIFIC GOODS AND SERVICES.
MLA
Banks, Seymour, and Robert J. Holloway. “16. Marketing of Specific Goods and Services.” Journal of Marketing, vol. 19, no. 1, July 1954, pp. 86–88. EBSCOhost, widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edb&AN=25946321&authtype=sso&custid=ns315887.
APA
Banks, S., & Holloway, R. J. (1954). 16. Marketing of Specific Goods and Services. Journal of Marketing, 19(1), 86–88.
Chicago
Banks, Seymour, and Robert J. Holloway. 1954. “16. Marketing of Specific Goods and Services.” Journal of Marketing 19 (1): 86–88. http://widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edb&AN=25946321&authtype=sso&custid=ns315887.