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Welcome to Apple World.
- Source :
- BusinessWeek; 7/9/2007, Issue 4042, p88-92, 5p, 2 Color Photographs
- Publication Year :
- 2007
-
Abstract
- This article explains how companies from different industries are aligning with Apple Inc. because it has always been the leader in technology. Companies such as Nokia and Motorola understand that it's wiser to join with Apple than risk becoming obsolete if Apple's technology exceeds theirs. The article explains that these brands give up some of their independence when joining with Apple. INSET: The Apple Ecosystem..
- Subjects :
- INDUSTRIAL management
STRATEGIC alliances (Business)
Subjects
Details
- Language :
- English
- ISSN :
- 00077135
- Issue :
- 4042
- Database :
- Complementary Index
- Journal :
- BusinessWeek
- Publication Type :
- Periodical
- Accession number :
- 25595911