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The Cinderella service provider.

Authors :
Austen, Ian
Source :
Canadian Business; 11/26/1999, Vol. 72 Issue 19, p135, 4p, 1 Color Photograph
Publication Year :
1999

Abstract

Focuses on Sympatico, a Canadian Internet service and content provider, and the problems faced by chief executive officer Rudi Engel. Popularity with consumers, but lack of financial impact on its owner, BCE Inc.; Mistakes made in the past, including faulty marketing; The hope it places in better technology; Engel's focus on short-term problems.

Subjects

Subjects :
INTERNET service providers

Details

Language :
English
ISSN :
00083100
Volume :
72
Issue :
19
Database :
Complementary Index
Journal :
Canadian Business
Publication Type :
Periodical
Accession number :
2507998