Yogurt: Now a Part of American Culture.

The article discusses the popularity of yogurt and cultured products around the world. The author points out yogurt marketers no doubt are aggressively segmenting the yogurt category with product introductions targeting specific consumer needs. She describes innovations such as Stonyfield Farm's new additions to its YoBaby Plus Fruit and Cereal cup yogurt and Danone Vitapole's free educational DVD entitled "So Which Bacteria Did You Eat Today?" INSETS: BEHIND THE SCENES IN COTTAGE CHEESE;BEWARE OF HIDDEN GLUTEN SOURCES.