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Belgium's Dessert Factory, Verbau agree to merge.
- Source :
- Aroq - Just-Food.com (Global News); 10/7/2024, pN.PAG-N.PAG, 1p
- Publication Year :
- 2024
-
Abstract
- Belgian dessert manufacturers Dessert Factory and Verbau have merged to form a new company called Mellow. Dessert Factory specializes in baked desserts like moelleux and cheesecake, while Verbau is known for raw desserts such as mousse, tiramisu, and bavarois. The newly formed company will have three production sites in Belgium and one in northern France. Mellow aims to generate €100m ($109.8m) by 2024 and is focused on international expansion, with 85% of its sales coming from exports. The company plans to further develop its presence in markets like Australia, New Zealand, Japan, and China. [Extracted from the article]
Details
- Language :
- English
- Database :
- Complementary Index
- Journal :
- Aroq - Just-Food.com (Global News)
- Publication Type :
- Report
- Accession number :
- 180130253