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釋放顧客終身價值的潛能: 全面性的回顧與應用框架.

Authors :
吳基逞
廖健博
卓雍然
Source :
Journal of Management & Business Research (2521-4306); Sep2024, Vol. 41 Issue 3, p387-411, 25p
Publication Year :
2024

Abstract

<i>Copyright of Journal of Management & Business Research (2521-4306) is the property of Chinese Management Association and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)

Details

Language :
Chinese
ISSN :
25214306
Volume :
41
Issue :
3
Database :
Complementary Index
Journal :
Journal of Management & Business Research (2521-4306)
Publication Type :
Academic Journal
Accession number :
179862672
Full Text :
https://doi.org/10.6504/JMBR.202409_41(3).0005