Focused on basics: Amid major challenges, Las Vegas exhibitors look for high notes.

The summer Las Vegas Market for home furnishings and mattresses was characterized by a sluggish and challenging environment. Retailers were seeking assistance with door swings and margins, and mattress makers responded with solutions such as lower prices, flexible payment terms, and promotions. To attract more customers, companies like Kluft and King Koil are increasing their digital advertising efforts. Other strategies include offering extended payment terms, strengthening marketing materials, and introducing new product lines. The challenging retail climate is attributed to factors such as inflation, higher interest rates, and lower housing starts, as well as the upcoming presidential election. [Extracted from the article]