In Data: Childrenswear online market promising, despite offline dominance.

The global childrenswear market is experiencing a shift towards online sales, although it lags behind menswear and womenswear in terms of digitalization, according to a report by GlobalData. However, the report predicts a promising future for the online childrenswear market, with a projected growth rate of 4.0% in 2024 and a compound annual growth rate of 4.9% between 2023 and 2028. Factors hindering the growth of online childrenswear sales include the limited online presence of major value players and the dominance of supermarkets in the offline market. The report suggests that brands should invest in advanced technologies to provide a seamless online shopping experience. The Asia Pacific region is expected to be the fastest-growing region in the childrenswear market, while the Americas and Europe may face challenges in maintaining their market shares. [Extracted from the article]