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Evaluating design approaches for encouraging behavior change in editors: exploring a digital nudging strategy in a non-personalized recommender system to promote adoption of augmented analytics.

Authors :
Heinrich, Tanja
Szasz, Oliver
Source :
Proceedings of the Design Society; May2024, Vol. 4, p985-994, 10p
Publication Year :
2024

Abstract

In the age of digitalization, navigating through vast amounts of data is a challenge. Augmented analytics, which often goes unnoticed by employees, has the potential to support effective decision-making. This study examines the impact of digital nudging on editors' cognitive load and behavioral change towards augmented analytics, providing insights into behavior change design. Combining theory with expert interviews and workshops, this study results in five nudging strategies. The findings reveal varied triggers influencing behavioral change, emphasizing stakeholder involvement in the process. [ABSTRACT FROM AUTHOR]

Details

Language :
English
Volume :
4
Database :
Complementary Index
Journal :
Proceedings of the Design Society
Publication Type :
Conference
Accession number :
177379581
Full Text :
https://doi.org/10.1017/pds.2024.101