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The Colleges That Pay for Positive Coverage.
The Colleges That Pay for Positive Coverage.
- Source :
- Chronicle of Higher Education; 4/12/2024, Vol. 70 Issue 16, p7-7, 1p
- Publication Year :
- 2024
-
Abstract
- The article delves into the practice of colleges paying for positive coverage in magazines like CIO Views, blurring the lines between independent journalism and paid advertising. It explores how universities purchase cover stories and favorable articles, often without clear disclosure, to bolster their image and reputation. It raises questions about journalistic integrity and the ethical implications of buying favorable media coverage.
- Subjects :
- UNIVERSITIES & colleges
JOURNALISM
DISCLOSURE
ADVERTISING
REPUTATION
Subjects
Details
- Language :
- English
- ISSN :
- 00095982
- Volume :
- 70
- Issue :
- 16
- Database :
- Complementary Index
- Journal :
- Chronicle of Higher Education
- Publication Type :
- News
- Accession number :
- 177206206