Hermes Defies Luxury Slowdown With Sales Jump in Asia.

Hermes, the luxury brand known for its Kelly bags, experienced a 17% increase in sales in the first quarter of the year, defying the overall slowdown in the luxury goods sector. The company's success can be attributed to its focus on affluent customers, which has made it more resilient in a challenging market. In particular, Hermes saw strong growth in its Asia Pacific market, with revenue jumping 14% to €1.92 billion. This performance has led to a 23% increase in the company's shares this year, outperforming its competitors. [Extracted from the article]