Why dynamic pricing sours restaurant dining experiences.

According to a survey commissioned by HungerRush, nearly two-thirds of consumers have a negative reaction to dynamic pricing in restaurants. Four in five consumers said they would either stop going to a restaurant altogether or go at different hours to avoid surge prices. However, smaller restaurants and local chains that raise prices were viewed more favorably by nearly half of diners. The article also mentions the backlash Wendy's faced when they announced plans to introduce dynamic pricing, highlighting the importance of consistency and transparency in pricing for consumers. [Extracted from the article]