Solo Stove puts the 'deep' in deep dish with subterranean pizza-making class.

Outdoor lifestyle brand Solo Stove is hosting a unique cooking class in Alabama's Majestic Caverns, where they will descend 10 stories underground to cook a deep-dish pizza. The event, called "Deepest Dish," will be livestreamed on Facebook and aims to showcase Solo Stove's pizza oven and cookware set. The company has been employing aggressive marketing strategies, including celebrity partnerships and new agency appointments, to promote its outdoor products. This event combines adventure and education, with certified pizzaiolo chef Matt Frampton guiding the cooking class and exclusive giveaways and prizes available to viewers. [Extracted from the article]