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The Future of Insurance Agencies.

Authors :
Oak, Catherine
Schoeffler, Bill
Source :
Insurance Journal; 3/18/2024, Vol. 102 Issue 5, p47-49, 3p
Publication Year :
2024

Abstract

The article discusses the future of insurance agencies and the changes they will need to undergo to remain competitive. Technology, particularly artificial intelligence, is identified as the biggest catalyst for change in the industry. Automation and self-service options are encroaching on tasks traditionally performed by agents, and the rise of direct-to-consumer sales is expected to continue. Societal changes, such as the shift in population demographics and consumer expectations for seamless digital experiences, are also driving the need for agencies to adapt. However, the human touch and personalized service will still be crucial, especially for complex insurance products. Agencies must focus on agility, customer-centricity, and technological savvy to thrive in the rapidly changing landscape. [Extracted from the article]

Details

Language :
English
ISSN :
00204714
Volume :
102
Issue :
5
Database :
Complementary Index
Journal :
Insurance Journal
Publication Type :
Periodical
Accession number :
176283618