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RISING GEOPOLITICAL UNCERTAINTY AND A SUPPLIER FIRM'S CUSTOMER CONCENTRATION.
- Source :
- AMA Winter Academic Conference Proceedings; 2024, Vol. 35, p84-87, 4p
- Publication Year :
- 2024
- Subjects :
- MARKETING strategy
GEOPOLITICS
LOBBYING
Subjects
Details
- Language :
- English
- ISSN :
- 10540806
- Volume :
- 35
- Database :
- Complementary Index
- Journal :
- AMA Winter Academic Conference Proceedings
- Publication Type :
- Conference
- Accession number :
- 176134221