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TECHNOLOGY-CENTRIC BUSINESS DEVELOPMENT: THE DIGITAL APPROACH TO TOURISM MANAGEMENT.

Authors :
Mehdi, Momeena
Source :
Proceedings of the International May Conference on Strategic Management; 2023, Vol. 19, p143-143, 1p
Publication Year :
2023

Abstract

Technology is an essential element of contemporary lifestyle and is ingrained such that human functionality depends on it. Our present ecosystem is a dominion of technologies. The application of (ICT) technology for business development enhances productivity and creates efficient resource management. In particular, the tourism sector has a positive and growing affinity for digital technologies. Most studies have focused on the digitalization of the tourism economy and its revolutionary changes. However, this paper explores a new perspective on technology-centric business development and the digital approach to management of tourism services post-pandemic era. The methodology applied to the study is a systematic review of secondary information sources. Existing literature on the tourism industry, technology and digital touchpoints in management are collated for further explanation. The findings of this research focus on the acknowledgement and influence of digital technologies in developing tourism. Besides these, outcomes affirm the significance of the digital approach for tourism management (particularly in recent years after Covid-19) and stimulate new research tendencies. As well as the topic serves as a guide for strategic decision-making for emerging businesses. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
26200597
Volume :
19
Database :
Complementary Index
Journal :
Proceedings of the International May Conference on Strategic Management
Publication Type :
Conference
Accession number :
175807859