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Gen Z Wants to Smell Rich.

Authors :
Mangum, Aja
Source :
Bloomberg Businessweek; 2/12/2024, Issue 4812, p62-62, 1p, 1 Color Photograph
Publication Year :
2024

Abstract

The article reveals the indulgence of the Generation Z in fine fragrances for personal enjoyment, self-expression, mood-boosting, positive emotions. It reports the increased sales of fine fragrance at Givaudan, maker of popular scents for luxury brands such as Dior, Diptyque and Tom Ford, in 2023. It suggests a selection of premium fragrances including Creed Queen of Silk, Ourside Dusk, Memo Paris Cappadocia, Glasshouse Fragrances Sunsets in Capri, and Parfums de Marly Althair.

Details

Language :
English
ISSN :
00077135
Issue :
4812
Database :
Complementary Index
Journal :
Bloomberg Businessweek
Publication Type :
Periodical
Accession number :
175312531