ROAD KILL.

Bird, a scooter rental company, experienced a rapid rise and subsequent fall in the sharing-economy market. The company gained popularity for its dockless electric scooters, which offered a convenient and fun mode of transportation. However, Bird faced challenges with local government regulations, safety concerns, and high operating expenses. Despite raising significant funding and expanding globally, Bird accumulated substantial losses and filed for bankruptcy. The story of Bird serves as a cautionary tale about the complexities and risks associated with sharing-economy business models. [Extracted from the article]