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TBWA/C/D avoids the elephants.
- Source :
- Adweek Southeast Edition; 03/22/99, Vol. 20 Issue 12, p14, 1/8p
- Publication Year :
- 1999
-
Abstract
- Focuses on California-based advertising agency TBWA Chiat/Day's decision not to get involved in a court battle involving mega-clients, Sony Corp. and Apple Computer Inc. Conflict over the Virtual Game Station by Connectix; Sony Computer Entertainment's lawsuit against the marketer of the cheap software.
- Subjects :
- ADVERTISING agencies
ACTIONS & defenses (Law)
Subjects
Details
- Language :
- English
- ISSN :
- 87566389
- Volume :
- 20
- Issue :
- 12
- Database :
- Complementary Index
- Journal :
- Adweek Southeast Edition
- Publication Type :
- Periodical
- Accession number :
- 1744589