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Fooled by Experience.

Authors :
SOYER, EMRE
HOGARTH, ROBIN M.
Source :
Harvard Business Review; Fall2023 Special issue, p58-63, 6p, 1 Color Photograph, 1 Chart
Publication Year :
2023

Abstract

We interpret the past—what we’ve experienced and what we’ve been told—to chart a course for the future. It seems like a reasonable approach, but it could be a mistake. The problem is that we view the past through filters that distort reality. One filter is the business environment, which focuses on outcomes rather than the processes that lead to them and celebrates successes while ignoring failures, thus making it hard for us to learn from mistakes. Another is our circle of advisers, who may censor the information they share with us. A third filter is our own limited reasoning abilities. We tend to focus on evidence that confirms our beliefs and gloss over information that contradicts them, and we read too much into our personal experience, which inevitably involves a small sample of incidents. We can base our decisions on a clearer view of the world if we study failures and near misses—especially the processes behind them; encourage all employees to pursue preventive measures instead of just solving problems; surround ourselves with people who will speak frankly; search for evidence that our hunches are wrong, and encourage employees, data scientists, and consultants to do the same; and broaden our perspective in order to give new meaning to our varied experiences. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
00178012
Database :
Complementary Index
Journal :
Harvard Business Review
Publication Type :
Periodical
Accession number :
173841625