MANAGEMENT OF THE CONSEQUENCES OF THE COVID-19 PANDEMIC: THE CASE OF THE ORGANIZATION OF LEISURE.

In the context of the COVID-19 pandemic, organizations faced specific challenges, such as social distancing restrictions, high environmental safety requirements, etc. in research (e.g., Heide, Simonsson, 2021; Brynjolfsson, Horton & Ozimek. 2020), at the beginning of the COVID-19 pandemic, the organization of work has changed; With the transition to remote work, the nature of internal communication has changed, and customer service has also become largely remote. The research problem - what are the consequences of the COVID-19 pandemic for leisure organizations (sports club), and what are the measures to manage them? The purpose of the study is to reveal the measures of the management of the consequences of the COVID-19 pandemic in a leisure organization using the example of a sports clubs. The tasks of research are: to describe the concept of leisure organization, to theoretically discuss the means for managing the consequences of the COVID-19 pandemic; to identify the consequences in a leisure organization using the example of a sports clubs. Research methods - analysis and sintesis of sientific literatūre. Main сonclusion. A leisure organization is treated as such an organization that provides recreational services that consumers consume in their free time from work and everyday affairs. Sport is both leisure and professional activity. Sports clubs fall into the category of leisure organizations, as they are intended for the provision of services of a more recreational and health-friendly nature. Faced with operational restrictions, other difficulties, the organizations providing these services had to adjust business models, change the established processes of service provision, work organization, personnel management. Proactive entrepreneurship, innovation, implementation of digitalization of business, riskier solutions in search of new opportunities are very important. In the management of risks associated with ensuring security in organizations, appropriate measures for personnel management, organization of work, provision of services are important. The use of state aid is also important, as well as the use of state aid to maintain business continuity in times of crisis, to introduce solutions that ensure the provision of services, and to reduce costs due to a decrease in revenues due to limited demand. [ABSTRACT FROM AUTHOR]