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How AI Affects Our Sense of Self.

Authors :
Yalcin, Gizem
Puntoni, Stefano
Source :
Harvard Business Review; Sep/Oct2023, Vol. 101 Issue 5, p130-136, 7p, 2 Color Photographs
Publication Year :
2023

Abstract

The increasing frequency of interactions we have with AI and automated technologies means it is vital to understand how those things make people feel about themselves. Why? Because how people feel about themselves affects a wide range of success factors, including sales, customer loyalty, word-of-mouth referrals, employee satisfaction, and employee performance. The authors have been studying people’s re- actions to automated technology for more than seven years. In this article they focus on psychological responses to AI and automated technologies that they’ve observed in service and business-process design, product design, and communication, and offer practical guidance to help leaders and managers figure out how best to use these new technologies to serve customers, support employees, and advance the interests of their organization. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
00178012
Volume :
101
Issue :
5
Database :
Complementary Index
Journal :
Harvard Business Review
Publication Type :
Periodical
Accession number :
169858472