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PICTURES AS CUES OF ONLINE REVIEW CREDIBILITY: MODERATING ROLE OF VALENCE AND STYLE OF PROCESSING.

Authors :
Srivastava, Vartika
Kalro, Arti D.
Krishna, Arihant
Source :
AMA Winter Academic Conference Proceedings; 2022, Vol. 33, p591-594, 4p
Publication Year :
2022

Subjects

Subjects :
CONSUMERS' reviews
OPTICAL character recognition
VISUALIZATION

Details

Language :
English
ISSN :
10540806
Volume :
33
Database :
Complementary Index
Journal :
AMA Winter Academic Conference Proceedings
Publication Type :
Conference
Accession number :
169717196

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Authors Abstract Subjects Details