Cite
Modelling of consumer challenges and marketing strategies during crisis.
MLA
Ishrat, Irna, et al. “Modelling of Consumer Challenges and Marketing Strategies during Crisis.” Qualitative Market Research: An International Journal, vol. 26, no. 4, July 2023, pp. 285–319. EBSCOhost, https://doi.org/10.1108/QMR-12-2021-0149.
APA
Ishrat, I., Hasan, M., Farooq, A., & Khan, F. M. (2023). Modelling of consumer challenges and marketing strategies during crisis. Qualitative Market Research: An International Journal, 26(4), 285–319. https://doi.org/10.1108/QMR-12-2021-0149
Chicago
Ishrat, Irna, Mohammad Hasan, Ayesha Farooq, and Fateh Mohd Khan. 2023. “Modelling of Consumer Challenges and Marketing Strategies during Crisis.” Qualitative Market Research: An International Journal 26 (4): 285–319. doi:10.1108/QMR-12-2021-0149.