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Marketing Model Analysis of Fashion Communication Based on the Visual Analysis of Neutrosophic Systems.

Authors :
Fangyu Ye
Xiaoshu Xu
Yunfeng Zhang
Yan Ye
Jingyu Dai
Source :
Intelligent Automation & Soft Computing; 2023, Vol. 37 Issue 2, p1257-1274, 18p
Publication Year :
2023

Abstract

In order to Improvement the Neutrosophic sets as effective tools to deal with uncertain and inconsistent information. The research takes methodology of combined single-valued neutrosophic rough set and multi-scale decision systems. This paper proposes the optimal scale selection and reduction algorithms based on multi-scale single-valued neutrosophic dominance rough set model. User requirements were analyzed using KJ method to construct a hierarchical model. According to the statistics of representative studies from China and theWest, we found that, on the one hand, classical theory has been expanded and supplemented in fashion culture communication and marketing. The topics are more micro-diverse, and the research methods are inspired by other disciplines; on the other hand, Chinese practice and Chinese cultural perspective need to fill the gap. The fashion content in the new fashion, however, needs to broaden its boundaries, and in addition to integrating with cultural theory and sociology, it needs to be integrated with fashion products, including product design, visual communication, image design and so on. Aesthetic communication needs to be taken into account as an important connotation, with visual communication and the communication of images as important research elements. On the whole, this research abroad inspires the development of domestic fashion culture communication and marketing research. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
10798587
Volume :
37
Issue :
2
Database :
Complementary Index
Journal :
Intelligent Automation & Soft Computing
Publication Type :
Academic Journal
Accession number :
164642634
Full Text :
https://doi.org/10.32604/iasc.2023.037057