SOCIAL MEDIA'S EFFECT ON MILLENNIALS AND GENERATION Z'S GREEN PURCHASING HABITS.

Subjects

Subjects :

ENVIRONMENTAL literacy
MILLENNIALS
GENERATION Z
GREEN marketing
GREEN products
CONSUMER behavior
ONLINE social networks
SOCIAL media in business

Details

Language :

English

ISSN :

25253654

Volume :

8

Issue :

5

Database :

Complementary Index

Journal :

International Journal of Professional Business Review (JPBReview)

Publication Type :

Academic Journal

Accession number :

164092052

Full Text :

https://doi.org/10.26668/businessreview/2023.v8i5.1470