Organize Your Change Initiative Around Purpose and Benefits: Connecting a project to core principles -- and explaining how it will benefit stakeholders -- can spark the motivation required for success.

Subjects

Subjects :

SENIOR leadership teams
STRATEGIC planning
DIGITAL transformation
MOTIVATION (Psychology)
DIGITAL technology

Details

Language :

English

Database :

Complementary Index

Journal :

Harvard Business Review Digital Articles

Publication Type :

Periodical

Accession number :

164001446