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Sunkist to extend global view.
- Source :
- Western Farm Press; 3/5/2005, Vol. 27 Issue 8, p1-12, 3p
- Publication Year :
- 2005
-
Abstract
- Reports on the adoption of a new broader vision by Sunkist Growers Inc., a citrus marketing cooperative with members in California and Arizona. Percentage increase in revenues and payments to members for 2004; Aim to have a stronger presence in the international marketplace, particularly with enhanced brand recognition; Plan to increase emphasis on quality; Role of the cooperative in the California Citrus Growers Association.
Details
- Language :
- English
- ISSN :
- 15251217
- Volume :
- 27
- Issue :
- 8
- Database :
- Complementary Index
- Journal :
- Western Farm Press
- Publication Type :
- Periodical
- Accession number :
- 16342014