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Exploring the factors of social media communication and their impact on online corporate brand image.

Authors :
Kaur, Talvinder
Bedi, Sarbjit Singh
Source :
Applied Marketing Analytics; Spring2023, Vol. 8 Issue 4, p423-439, 17p
Publication Year :
2023

Details

Language :
English
ISSN :
20547544
Volume :
8
Issue :
4
Database :
Complementary Index
Journal :
Applied Marketing Analytics
Publication Type :
Academic Journal
Accession number :
162418273