Metaverse marketing: How the metaverse will shape the future of consumer research and practice.

MLA

Dwivedi, Yogesh K., et al. “Metaverse Marketing: How the Metaverse Will Shape the Future of Consumer Research and Practice.” Psychology & Marketing, vol. 40, no. 4, Apr. 2023, pp. 750–76. EBSCOhost, https://doi.org/10.1002/mar.21767.

APA

Dwivedi, Y. K., Hughes, L., Wang, Y., Alalwan, A. A., Ahn, S. J., Balakrishnan, J., Barta, S., Belk, R., Buhalis, D., Dutot, V., Felix, R., Filieri, R., Flavián, C., Gustafsson, A., Hinsch, C., Hollensen, S., Jain, V., Kim, J., Krishen, A. S., & Lartey, J. O. (2023). Metaverse marketing: How the metaverse will shape the future of consumer research and practice. Psychology & Marketing, 40(4), 750–776. https://doi.org/10.1002/mar.21767

Chicago

Dwivedi, Yogesh K., Laurie Hughes, Yichuan Wang, Ali A. Alalwan, Sun J. Ahn, Janarthanan Balakrishnan, Sergio Barta, et al. 2023. “Metaverse Marketing: How the Metaverse Will Shape the Future of Consumer Research and Practice.” Psychology & Marketing 40 (4): 750–76. doi:10.1002/mar.21767.