Back to Search Start Over

La PQR cherche encore son modèle de diversification.

Authors :
KERSSENBROCK, FERDINAND
Source :
Stratégies; 11/24/2022, Issue 2152, pA18-A20, 2p
Publication Year :
2022

Abstract

The article informs that abused for decades by the decline in its paper distribution, regional daily press (PQR) s seeking to diversify into events, audiovisual, digital or communication in France. It mentions that media activity alone is no longer sufficient to ensure the sustainability and profitability of regional press groups, therefore they are looking into different expansion models.

Details

Language :
French
ISSN :
01806424
Issue :
2152
Database :
Complementary Index
Journal :
Stratégies
Publication Type :
Periodical
Accession number :
160389483